At a glance
CB’s Enrollment Yield Solution aligns your yield marketing efforts with students’ communication habits to more effectively and efficiently reach your enrollment goals. Powerful analytics shed insight into students’ likelihood of enrollment, allowing you to focus your high-touch enrollment efforts on the right students. CB’s Enrollment Yield Solution can be up and running in less than three weeks, and no IT resources are necessary for implementation.
Why invest in a yield-specific solution?
Your admitted students are your most qualified prospects. A slight reallocation of financial resources to yield marketing offers a greater return on your investment than focusing primarily on the top of the funnel.
Focused on delivering the right content to the right students, Campus Bubble takes personalization to the next level. Email and text campaigns send students to their individual websites, where powerful calls-to-action drive them to engage and enroll.
The Bubble App, your admitted student network, is a college-branded, web and mobile app that maximizes engagement during the decision-making process. The Bubble App helps students become part of your campus community as soon as they’ve been accepted.
Your Insight Dashboard gives you the ability to track engagement data from the email and text campaigns, admitted student personalized websites, and the Bubble App. Engagement scoring aggregates the data to help you identify students’ likelihood of enrollment.